by Laura B. Poindexter | Business Resources
I just had a wonderfully typical experience with TinyURL and thought I should share it in case you weren’t familiar with this fabulous site. The site’s premise states in the title “shorten that long URL to a Tiny URL”. Makes sense, right? But...
by Laura B. Poindexter | Brilliant!, Daft!, Marketing Thoughts
I can’t stress enough how important a good domain name is for a company, especially a small business. Competition out there is tough enough. Don’t make it even harder for your customers to find you by having a less than memorable domain name. At this point...
by Laura B. Poindexter | Marketing Thoughts
I really like the logo design on this truck. It is clean and well-designed. The truck includes a web site and phone number. The problem is that I am not quite sure what they do. Do they sell place settings? In looking at the web site I have learned that they rent...
by Laura B. Poindexter | Marketing Thoughts
Especially when it works as hoped. I should qualify that statement. I love Google to find things. I love eBay to get an idea of the prevailing consumer market. And I love companies that have clear, easy-to-use web sites. I am involved in a holiday toy drive at my...
by Laura B. Poindexter | Marketing Thoughts
Social networking sites can be overwhelming, especially if you are a business person new to them. Should I be on MySpace or Facebook? What is LinkedIn? There are so many sites popping up. As with all marketing tools, my advice remains the same, stick to what you can...
